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Communications Strategy Update - Comms Center - UNITAF

Unit-wide Announcements / Headquarters
Communications Strategy Update


Tuesday 06 December 2022





Maj

Major James


Commanding Officer
UNITAF


For nearly 4 years, we've communicated typically on a monthly basis in two main forms - firstly via SITREPs - written updates and typically quite bulky breakdowns of future plans. Then, two years or so ago we added TAFFCAST to that mix, filling the gap of expanding on those plans and changes in greater detail.

These communciations take a lot of time to produce and this year we've all had a lot less time on our hands, so something had to give. Once thing we've not been doing as well this year is communicating some of the great work that has been going on behind the scenes and some decisions we've made along the way. So, that is something that we're changing today.

 

Our new communications strategy

You will have seen the latest update to the website has overhauled the new Updates Center, this is part of our unit wide new strategy to move away from irregular, bulky updates - to frequent, more focussed updates. What this means is you'll be hearing from us more frequently with specific updates.

The SITREP as you know it has been retired and in future the updates we issue will be specific and you can see that in the way the new Updates Center is layed out. Some updates will ping you and require Acknowledgement and others won't.

This strategy will allow us to focus on development as we issue and push updates as they are ready - instead of waiting for major updates.

 

 

Filling the void

While TAFFCAST is well recieved it is very long at roughly 2.5 hours. People do appreciate the ability to ask questions and while there is a place for long form content from time to time, today, the branding geniuses here at UNITAF are announing a new initative called:

This will be a regular town-hall style voice channel gathering held prior to HQ meetings which run every other Wednesday, it will be held in a regular voice channel and will last exactly 22 minutes. The event will alternate between unit-wide sessions and ORGCOC sessions and therefore will happen unit-wide roughly every month.

 

The event is moderated and will follow this rough outline;

  • 2 minute introduction from a moderator
  • 4 minute update from UNISTAFF
  • 16 minutes Commanding Officer Q&A
    • 1-minute maximum per question and response
    • one follow-up question and response to the same 1-minute time limit

 

Questions can be submitted in advance using the new /ask command from any channel and the questions are banked in a hidden channel organised by J2 Communications Staff and will be tackled at the next session.

Recordings will be posted to the Updates Center and to our Spotify channels.
As usual, you'll be able to see upcoming events via Discord and the Operations Center.

 

What's next

We've got some Roadmap specific updates coming very soon as well as a round up on some of the latest developments which may have gone under the radar, so don't forget to submit your burning questions using /ask

I hope to see you there.


Major James
Commanding Officer
UNITAF

Maj James
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Maj James
Capt Jari
Capt Korean Falcon
1Lt WhiteWolf
2Lt Zuka
MSG Aiedail
MSG Crossy
SSG mbaker5114
SSG Kevin
Sgt Grezvany13
Sgt Johnson
Sgt Vyqe
Sgt Mohawk
Sgt Jochem
Sgt Kerry
Sgt Jenkins
Sgt Hrusi
Cpl Mr.47
Cpl Bond
SPC William
SPC Nomad
SPC Deksterus
SPC SkullCollector
SPC Johannes
SP1 Hotspur (Ret.)
SP1 Fowlds
SP1 Aynzerwulv
SP1 Dreolic
SP1 Wavan
SP1 Applechaser
SP1 Edoardo
SP1 Lexsal
SP1 Tony
SP1 Fire Hawk
SP2 Sean
SP2 Dungworth (Ret.)
SP2 BuLLDoG.
SP2 Milk Man
SP2 Nico
SP2 Minipily
SP2 B.Miller
SP2 Khan (Ret.)
SP2 LegacyStetson
SP2 Yoi Blackkit
SP2 Charybdis
SP2 T. Wolf
SP2 Bomer
SP2 Omni
SP2 mtb
SP3 BlueWolf
SP3 TomH
SP3 Shahid-e-Gomnam
SP3 Soren
SP3 Gendalorf
SP3 Rusky
SP3 Phili
SP3 Veagance
SP3 Miksi
SP3 Noah_Hero
SP3 Cellhawk
SP3 Adshield
SP3 C.Angels
SP3 Jeb Saur
SP3 L. Baker
SP3 Clarke
SP3 Alienking33
SP3 Felix
SP3 cjmUK
SP3 Scape
SP3 PMCRUGBY (Ret.)
SP3 Argo
SP3 Bossatron
PFC Murk
PFC Kat
PFC Cypher
PFC Froz3nWolf
PFC ryyszla
PFC FrOzT
PFC Squido
PFC Spectre
PFC WitchHunter
PFC J. Gloster
PFC Maximized
PFC minilurk123
PFC PhantomMenace
PFC Pete (Ret.)
PFC Painchiller
PFC WalkN
PFC HybridRage
PFC H. Sarwat
PFC Siberian
Pvt Trigger
Pvt Vincent
Pvt kMaN
Pvt Beardley
Pvt Milfner
Pvt TannerJake
Pvt KillerQueen
Pvt Slick
Pvt Yato
Pvt Konabuy
Pvt Minaus
Pvt Magni
Pvt ambi
Pvt Miller
Pvt Zack
Pvt Ghosty
Pvt Alyssa
Pvt NIGHTMARE
Pvt Firxfly
Pvt Brendan
Pvt ItsAndrew
Pvt Stevio
Rec JamesMay
Rec JordanTaylor
Rec Hacksaw
Rec MoldyBread
Rec Conorrob
Rec slythegoat
Rec Zelo
Rec Kiyo
Rec Speed
Rec moss danzig
Rec JustRevos
CDT Aro
App Irish393
App UNITEST
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